Identity

Unmistakable, simple and stand-out look.

YoJ style lab: mani curate di donna unghie arancioni si prendono cura di una piccola pianta con amore. Gentle orange nails elegant hands caressing a little plant.

Enhancement of your personal impact, at all times.

YoJ style lab: A brilliant orange old-school bike in a park. Bici arancione cool vecchio stile nel parco.

Eco-responsible natural fabrics.

YoJ style lab: Toes softly touching a beautiful lawn. Il tocco dolce di piedi delicati sul prato.

Latest generation second-life fabrics.

Yoj's orange and green exclamation point

Designed by Laura Strambi, in Italy. Since 2010.

YoJ italian fashion design textile selection

On-going research into style and innovation.

YoJ brand di moda: un cuscino con un punto di domanda verde e arancio. Yoj's orange and green question mark.